No, not for television, this is the liturgical version.
In my diocese, there are two "sweeps" months, May and November. During those months, the people attending Mass are counted and the data is sent to the diocese.
While the count was taken today, I started wondering if some parishes offer special programs, more interesting homilies, or give-a-ways in an effort to boost numbers like the television stations.
I am happy to say that my parish does not do such a thing.